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Positioning: practical and marketing information about the automobile sector, plus the news.
Concept : Motor Show is a magazine for those who enjoy, use, buy and sell cars. Being a monthly publication, its purpose is to be a tool on the reader’s hands through the articles that privileges the marketing information and the practical use of the automobile, without letting the news behind: the great releases, the biggest worldwide automobile expos, the car which will be soon released, a comparison between the cars which run for the consumer’s preference, the super sports cars, the most economic cars, the most ecological cars, the best deals to buy/sell and the types of payment are some of the many subjects approached.
Motor Show is the only magazine of national circulation that prints the price table for new and used cars made by Fundação Instituto de Pesquisas Econômicas (Fipe), which is reference to insurance companies and financial institutions of all country.
In the Mercado e Serviços (market and services) section the reader finds all information he needs to be updated when buying or selling a new or used car. Every month, vehicles are analyzed in aspects such as maintenance, main defects and differentials and the opinion from who owns the cars. The section brings also reports about the difficulties at the time of buying and a global view of the market’s situation on the last month. .
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