"Dinheiro Rural" is the Editora Três new monthly magazine, arriving at the newsstands in November of 2004. The project was conceived in answer to a strong demand from the agribusiness sector, wich has grown vertiginously in the last decade, attracting new and big investments. "Dinheiro Rural" is a magazine that treats agribusiness as an industry in expansion. It is not only directed to the producer, but also to the corporate public (manufacturers of insumos, equipment, etc) and to the executives of big cities that are wagering on the rural sector as much as in the area of business and leisure. The publication unites new market tendencies, technologies, business, sector indicator, and the lastest news of agricultural politics. Finally, a consistent project that is going to repeat the success of the magazine "ISTOÉ Dinheiro" and attract a significant segment of differentiated readers.

Issue: 50.000 (total copies)
Periodicity: Monthly